An Unbiased View of Johnnie Walker Blue Label Ultra
An Unbiased View of Johnnie Walker Blue Label Ultra
Blog Article
Inside our quest for the lightest bottle attainable, we took our vision to a team of specialist glassmakers. Discovering designs and glassblowing approaches to minimise glass use without compromising durability.
Precise personal savings could be job and solution dependent, but in general, impartial research exhibit that, all else equal, For each gramme of glass minimized that means more than 50 percent a gramme considerably less carbon emissions in manufacturing.
Johnnie Walker’s five years of research and enhancement have intended that the awareness received is getting used through the variety of Diageo goods.
We’ve introduced Distilled 2025 – Discovering the highest tendencies driving purchaser conversations around the globe.
We hope that our discoveries will likely have a positive impact in the broader marketplace and support learn new choices for lighter, reduced carbon packaging choices.”
This new, lightweight bottle can be a detail of exquisite beauty; but much more importantly, it demonstrates what is feasible In regards to lightweighting glass. We're going to continue applying these learnings throughout our range, taking a lot more progressive strides as we look to the future of Scotch.”
Together with exterior glass makers, the brand name rethought all components of how the bottle is built, produced and transported: from hand-blowing check here the glass, to using a teardrop shape which, for The 1st time at any time, meant reforming the enduring Johnnie Walker sq. bottle.
Along with redesigning the glass, imagined was specified to how the bottle can be made and transported.
Created via a exam-and-learn model with exterior glass makers, this light-weight-pounds bottle encompasses a handblown teardrop condition that reimagines Johnnie Walker's legendary square design and style, exemplifies the future of lightweight, and helps discover new possibilities for lighter, lower carbon packaging alternatives.
Find out more about Spirit of Progress – our global ESG programme that will help produce a much more inclusive and sustainable environment.
It is a globally allotted launch comprised of rare stocks, which includes whisky from ghost distilleries that happen to be now not in operation. Lower than 888 bottles have been manufactured all over the world.
With fewer than 888 bottles unveiled globally, Each and every bottle is separately numbered and presented inside of a luxury collector’s circumstance.
We uncovered which the lightest, strongest glass bottle you can also make with out compromising sturdiness is often a teardrop condition.
Qualified whisky tasting can take observe. Use our do's and don'ts to demystify the working experience and luxuriate in your drams in a complete new way.
We are a worldwide chief in beverage Alcoholic beverages with an outstanding assortment of models across spirits and beer.
Liquid Light enveloped website visitors within a mesmerizing interaction of sunshine and shadow, with transferring gentle passing by means of glass forms and projecting sophisticated styles onto white partitions.
And also this, for the first time in Diageo’s history, a license to our patent for gentle-pounds glass beverage containers is going to be provided over a royalty-totally free foundation to all as a means to inspire development in the broader industry.